A sitemap is like a map of a website. It shows all the pages and helps people and search engines find what they’re looking for easily. It acts as a roadmap for both website visitors and search engine crawlers, outlining the organization and hierarchy of the site’s content.

Sitemaps can be in XML format, which is primarily used by search engines to crawl and index web pages efficiently, or in HTML format, which is designed for human users to navigate the site more easily.

Sitemaps help people find stuff quickly on websites. They also help search engines understand and list web pages better. They’re useful for people with disabilities, show how content is organized, and ensure images and videos are listed too.